Meet the Tonal Media Team
Adrian Blust
Adrian “Doc” Blust is the founder of Tonal Media, the Ritual Music (record label and event series), and known for having an eye on disruptive technology. Proving his success as a Podcast Journalist at CoinDesk, later transitioning to Head of Audio & Video at Superintelligent, Adrian’s work is driven by authenticity and an ability to evolve while maintaining a clear artistic identity & vision for human connection.
Ryan Huntington
Ryan is a multimedia producer with a deep-rooted passion for crafting compelling narratives through audio and visual mediums.
He fell in love with music production early in college and went on to earn a degree in Electronic Media Production where he developed his foundation of multimedia post production skills. After college, Ryan continued taking courses in sound design, mixing & master and audio manipulation which naturally led him to begin his career in Podcast Editing.
Ryan gained a wealth of experience from roles in top-tier organizations like Superintelligent, The Breakdown Network, and CoinDesk. With each company having unique demands for their content, Ryan has established himself as a highly adaptable editor with a relentless pursuit of excellence.
Whether you’re launching a new series or seeking to elevate your existing content, Ryan is committed to transforming your vision into an immersive experience that resonates with your audience.
Let’s collaborate to bring your stories to life.
Jay Lemak
An experienced Audio Engineer and Producer with over 20 years of expertise, I specialize in mixing, mastering, and audio restoration across all styles of music, podcasts, and videos.
My work includes collaborations with artists like Liquid Earth, Pablo Arrangoiz, and Alex Luna, alongside projects such as the Superintelligent AI tutorials and AI Breakdown Network podcast.
Sergio Madriz
Sergio Madriz aka So Madriz as an artist; is a Venezuelan Musician,DJ, Producer and also a Nurse. Since the age of 15, he decided to dedicate many countless hours to playing guitar and music. Studied Jazz performance for 2 years before deciding to become an RN.
Here at Tonal Media Sergio has used his Musical Production to quickly learn to edit and produce Podcasts (Breakdown/AI network with NLW) and anything he can get his hands on.
Paco de Haupei (Ángel Pérez)
Paco is our go-to audiovisual expert, bringing over eight years of experience in TV production, video editing, and content creation. With +255k followers on Instagram, 44 million reproductions in a video and +2.4 million likes on TikTok, he's got a solid digital footprint. He’s worked behind the scenes on some of the most significant events like Club Media Fest Paraguay and ComicCon Paraguay, consistently delivering top-notch social media or TV content. Paco brings a creative spark to everything he does.
Eleanor Pahl
Eleanor Pahl is a multimedia producer with an academic and professional background in technology and engineering.
She expertly manages all aspects of the production cycle from conceptualization to distribution for cryptocurrency and AI industry news podcasts.
As a skilled content strategist, Eleanor excels at crafting compelling narratives that translate complex technical concepts into accessible content for diverse audiences.
She is recognized for her data-driven approach to audience engagement, consistently growing listenership while maintaining exceptional content quality.
Eleanor combines her passion for audio storytelling with strong project management skills and a keen eye for emerging media trends to deliver innovative content that resonates with both industry professionals and general audiences.
Rob Mitchell
Growing up in the 70s, Rob was captivated by the sounds of synthesizers on the radio. He also spent countless hours recording audio cassette tapes. His fascination with music technology evolved in the 80s, as he began creating multitrack recordings and sequencing music on early personal computers, using some of the first MIDI keyboards and drum machines
Chiara Merlo
Chiara is the marketing mastermind behind Tonal. With over ten years of experience in digital marketing and event management, she’s helped brands like Penguin Infrastructure (Blockchain), Ueno Holding (Fintech), and Personal Paraguay (Telecommunications) make their mark. Chiara knows how to craft a strategy, build a brand, and connect with audiences. At Tonal, she’s a key player, driving our efforts to expand in the digital space with her sharp communication and PR skills.
Taylor Freels | Liquid Earth
Taylor Freels, known as Liquid Earth, creates a distinct strain of house music that merges the rhythmic sophistication of London and Berlin with the sunlit vibrancy of his California roots. Infusing ‘80s sleaze, ‘90s deepness, and ‘00s wiggle, his analog-driven grooves—praised by Resident Advisor as “tech house with a twist”—have earned him releases on leading underground labels like Limousine Dream and TerraFirm, alongside standout collaborations and remixes that have cemented his place in modern club culture. As Tonal’s specialist in sound and design, Freels brings the same precision and innovation that define his music to every project, crafting immersive, cutting-edge audio experiences with unparalleled expertise.
